How Not to Sell, by Rashad Daoudi

How Not to Sell offers every level of salesperson useful tips and strategies to make mediocre salespersons more effective and superior salespersons really effective. A must read. ~Michael Farmer CEO, Innova-Learning Throughout my career I’ve read many books about sales, and I often find myself thinking about the differences between what authors write and reality as I know it. I have yet to come across anything that provides a realistic characterization of the field. No sales person is admitting what[…]

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