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Selecting a Date for Your Book Launch

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Are you ready to unleash your literary masterpiece upon the world? Then it’s time to start thinking about your book launch date!

But before you randomly pick a date and hope for the best, there are a few things to consider.

First, consider your target audience. If you’re writing a holiday cookbook, it probably doesn’t make sense to release it in July. Similarly, if you’re writing a beach read, you might want to avoid a December release.

Next, think about your marketing plan. If you have a big budget and are planning on doing a massive book tour, you might want to select a date that allows enough time to plan and promote your events. On the other hand, if you’re going the more low-key route, you might not need as much lead time.

Another factor to consider is the competition. Are there any big name authors releasing books around the same time as yours? If so, it might be wise to choose a different date to avoid getting lost in the shuffle.

Finally, don’t forget about the little things, like making sure your final edits are completed and your book is formatted and ready for printing. It’s also a good idea to give yourself a buffer in case any unexpected delays pop up.

So, take the time to carefully select your book launch date. With a little planning and consideration, you’ll be well on your way to a successful release.

A writer is someone who writes. An author is someone who publishes. Are you ready to be an author?

Atmosphere Press has been guiding authors on rewarding journeys through publication and beyond since 2015. Our authors’ award-winning and acclaimed books have sold tens of thousands of copies across six continents, and our Press ethos is to put the power not in the hands of the publisher, but in the hands of the writer, where it belongs. Accredited with an A+ rating by the Better Business Bureau, we partner with the Independent Book Publishers Association, the Association of Writers and Writing Programs, Writer’s Digest, Poets & Writers, Winning Writers, and Writing Magazine, among others.

If you would like to explore taking this author journey with us, please reach out to us directly through our submissions page. We’ll look forward to helping you achieve your goals as a writer…and as an author!

atmosphere press

Atmosphere Press is a selective hybrid publisher founded in 2015 on the principles of Honesty, Transparency, Professionalism, Kindness, and Making Your Book Awesome. Our books have won dozens of awards and sold tens of thousands of copies. If you’re interested in learning more, or seeking publication for your own work, please explore the links below.